About Pivot on Purpose
Pivot on Purpose (POP) welcomes you to our community. We create life-affirming changes because, after all…it’s your turning point.
What is the guiding light that is ordering your steps? Or are you operating “catch as catch can”? Getting clear about your intentions, being SMART about your goals and charting your path, enables you to unearth and showcase your jewels. P.O.P. can help guide you. If you are ready to continue this exploration and to EXCAVATE your GEMS – if you are ready to pivot onto YOUR true purpose we want you to join our community of P.O.P. STARS because being connected to a community of like-minded goal-directed people of power can change your progress exponentially. We are all works in process!
CASSANDRA HUGHES WEBSTER
Transformation Coach
Cassandra Hughes Webster is an accomplished innovator and creative thinker with a strong track record of fostering win-win relationships that enhance organizational outcomes. With over 20 years of experience as the Executive Director of The Memphis Challenge, Inc., a talent pipeline for high-achieving students of color, she has coached over 2000 high school and college students, emerging leaders, and their parents, empowering them to amplify their voices. In 2024, the Leadership In Excellence Scholarship Fund was established in her honor to recognize undergraduate and graduate Memphis Challenge alumni who embody her enduring vision and values of educational excellence, civic engagement, and community leadership.
As a certified Conversational Intelligence (C-IQ) coach and Michigan State University graduate with a BA in Advertising and Marketing, Cassandra has provided leadership development training as a consultant for organizations including Christian Brothers University School of Business, the City of Memphis, and the University of Tennessee Health Science Center.
Her leadership has been recognized in several publications, and her contributions to the nonprofit sector have received significant acclaim. She was named the 2025 Distinguished Alumnus of the Year by Leadership Memphis. In 2024, the Memphis Business Journal named her one of its 25 Top Women in Business, and she serves as campaign treasurer for Mayor Paul Young. These accomplishments highlight her exceptional leadership skills and business acumen.
Cassandra is deeply committed to organizations that empower women and girls and holds several leadership roles. She is a founding board member of The Women’s Foundation For A Greater Memphis and currently serves as a board trustee. She is an advisory board member for Baptist Memorial Hospital for Women, treasurer for Forward 901, Inc., and board chair of The Red Door, Inc. Her pivotal role in these organizations underscores her dedication to causes that positively impact the lives of women and children.
Cassandra is also a proud mother of two adult children and a daughter-in-love, and she cherishes her three granddaughters, who are the center of her joy.
The Excavation Experience
Are you ready to:
- Bring more joy and happy into your world and play?
- Change courses and redirect the flow of your life?
- To take BE BOLD ACTION?
THE EXCAVATION EXPERIENCE:
A Deep Dive – Expose your limiting beliefs and get to the core of what’s holding you back
Explore New Gems – Examine your DNA and determine what makes you tick
Mine Your Treasures – Declare your intentions, map your success and plan your course of action
Showcase Your Jewels – Illuminate your brilliance and share your gifts and talents
